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StyleFeeder

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What can you use the application for?
StyleFeeder is basically an online shopping website targeted towards providing a personalized shopping experience to users based on their individual interests and styles. It acts as an intelligent personal recommendation guide to its users. As the name itself suggests, by feeding or specifying the areas of interest, the user is able to attain best shopping recommendations. Its main focus is on 'Selective Shopping'. The site is personalized in the sense that it works according to the specific style and preferences of the users. Main source of attraction for the audience towards this site is its taste search feature. It allows people to search commodities according to their tastes and desires. It brings together people having similar tastes and calls them 'style twins'. It also acts as a social networking site that tries to match users' interests. StyleFeed encourages users to engage in groups, gives them recommendations and provides features to bookmark sites, tag items, make widgets and so on. It is a very powerful and useful online shopping tool.
What is the history and popularity of the application?
StyleFeeder was released by Philip Jacob, a software architect, in 2005. Other members of his team include Shergul Arshad, Dina Pardel, Dr.Jason Rennie and Eric Savage who collectively contributed towards its creation. The idea of the site originated from the difficulties which Phil and his wife faced while they had to buy lightings for their home. Currently, StyleFeeder is gaining subscribers at a very quick pace because of its unique personalized approach towards the shopping needs of people. It has attained great success and has grown very rapidly. Almost, half a million users have joined this site. It also features the fashion and style statements of celebrities and thus, in a way is helping them to better connect with their fans.
What are the differences to other applications?
Unlike other websites, one need not search extensively and randomly to buy a particular product on StyleFeeder. On signing up, the user can select the category of product that he/she wants to buy. The site takes one forward in that particular line by giving recommendations based on his/her usage patterns, style and preferences which thus, make it a simple yet special avenue for personalized shopping.
How does the application look and feel to use?
StyleFeeder is a very well organized site, providing a comfortable shopping experience to the user. The looks are stylish, nice and beautiful. Users get the benefits of targeted shopping, thus saving upon their time and efforts, as they need not surf through unimportant links. It presents the idea of focused shopping and strives to retain the fun of the activity.
How does the registration process work?
Registration process is quite easy. By answering certain simple questions anybody can become a member of this amazing site. One only needs to fill in details like e-mail, password and username to get registered. Second page of profile is not mandatory to be filled in by the user. One may either skip this page or enter the details.
What does it cost to use the application?
One need not spend any money in order to get registered with StyleFeeder. It was able to collect $2 million from Highland Capital Partners and Scooner Capital for its funding requirements. It is trying to raise more funds from various sources for supporting its growing community. It is currently working with Amazon, Commission Junction, etc to increase its sources of funds.
Who would you recommend the application to?
StyleFeeder is recommended to all those who wish to experience the joy and comfort of selective, targeted and sensible shopping. It is like an intelligent professor, always giving the best suggestions to the students .Using this site, one can engage in collective and more specialized shopping. It efficiently provides latest articles, information about products and brands and connects people of similar tastes, thus enabling them to help each other in making better choices.
  • Tastemaker Diaries to help users store any type of information
  • RSS facility, which enables users to publish their latest articles on web
  • Widgets to enable a user to display messages, podcasts and other information on web through Myspace, badges, etc.
  • Blogging and chat
  • Users can search friends with similar tastes and fashions and add them on the wishlist
  • A rating mechanism facilitating better advice for purchasing
  • Feature to copy products from Amazon wishlists into a personal StyleFeed
Website
http://www.stylefeeder.com/
Comments
By anonymous on Tue, 02 Dec 2008 19:55:50 +0000
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