Google Product Search

Google.com/products is counted amongst the most sought out shopping-cum-products search site that offers quick and unbiased results to its users. The site does not charge anything from the vendors to include their products in the search engine which automatically boosts up the number of products displayed on the site. The site let its users search for the required products by certain attributes such as price, customers' rating, and vendors' rating. If the users do not find the required product in the list offered by the site, then the site allows them to enter the required product name and click the search button so as to avail all the product related information available online. Google.com/products works as an intermediary and helps the product sellers to find potential and qualified shoppers who are in search for the great products online. It assists in driving good amount of traffic to the stores of product sellers as compared to other online shopping engines. With this site the product sellers are actually able to achieve increased product exposure and conversion rates. Google.com/products also provides a free web analytics tool to its vendors so they can easily track and analyze the web traffic on the Google Product Search listings. With the customization of search process in different languages it helps in providing an excellent shopping experience to the customers which is vital for the success of the online product sellers promoting their products through this site. Google product search was earlier recognized by the name of Froogle (pronounced as Frugal). The site was formally announced by Google in December 2002 after the site was in beta for some years. It is now offered in Wireless Markup Language (WML) and can be accessed through mobile phones. The site was renamed Google Product Search on April 18, 2007 because of the issues related to copyright and trademark. The thing that differentiates Google.com/products online shopping portal from other shopping portals is that this site has an already well built base that sufficient enough to generate great traffic towards the site. The brand name itself gives a sense of reliability to the product sellers as well as the online buyers. The simplified and advanced search engine provides the right product to the customers in quick time. Google.com/products encompass a very pleasing and clean look. All the most sought out sections being aptly displayed, users do not have to put much efforts in order to hunt out for the wanted products. In case, the required product is not included in the list as offered by the site, the users can enter the product name in the search box, and can avail the information related to that. Use of bright colors adds a flavor of elegance to the site. The website incorporates a beautiful amalgamation of colors, style, and wide amount of information. The navigation is excellent as expected from a Google offering. In order to use the benefits of Google.com/products, the visitors are not required to sign up with the site. But, there are certain vendor sites that may ask the users to sign up with them. This is to be done, if the user has found a suitable product. Google.com/products doesn’t charge any amount neither from its users, nor from the vendors. This means the services offered by this site are absolutely free both for the visitors and the vendors. It does provide space for advertisements on the site but not at the home page itself and it is also not too much intrusive and heavy. The site generates a wide amount of information related to an extensive range of products. Thus, Google.com/products is a multi-purpose site and is capable of serving all users with myriad needs. No matter whether the user is a housewife, a student, or a professional, every user is likely find the relevant product for which he/she is interested in.