TypePad is a blogging service that helps users create original, attractive blogs on any topic or theme. The user begins by selecting from one of the application’s premade designs. Skilled users can build their own design through TypePad’s customization tools. After designing the blog, the user can get started on their first entry. The blog entry page includes all the typical elements a blogger can expect, including a title field, body with text editing tools and access to a permalink for the post. Users can also add images, audio clips, videos and links to their posts. After completing the post, the user can begin marketing their blog and growing their audience. Promotional tools offered by TypePad include optimization features, the ability to build a community and stats to track blog popularity and progress. TypePad versions are available for users in the United Kingdom, Spain, Japan, Italy, Netherlands, Germany and the United States. TypePad was launched in August of 2003. The application has become a popular choice among bloggers. This could be attributed to the many improvements and updates that have been made to it throughout the years. Along with functional improvements, TypePad also supports a blog posting application that presents posts on the user’s LinkedIn profile. Along with many casual bloggers, TypePad’s circle of users includes Sky News, ABC, CBC, MSNBC and the BBC. It is difficult to be original in the realm of blogging these days. Most blog services already offer a list of features that could almost be considered standard. TypePad includes all of these options as well as a number of helpful promotional tools that make it appealing to businesses and individual professionals. TypePad is unique because it manages to cater to all kinds of bloggers. Along with many customized features, TypePad has also constructed a user friendly interface that makes it easy for all bloggers to add posts and create an original blog layout. The application adds no clutter to interfere with the user’s experience while crafting posts, adding images or updating the look of their blog. The many pre-made design options go above and beyond with stylish colors, patterns and professional looking elements. A new user can try TypePad by clicking the gold “Start Your Free Trial Now” button found along the right hand side of the homepage. The user is asked to click the matching “Sign Up” button that corresponds with their preferred membership plan to continue. The form on the following page asks the user to provide a URL for their blog as well as a valid email address, password, display name and gender (with an option to decline to state). A small box at the bottom of the form is automatically selected and signs the user up for the TypePad newsletter and notices. This must be manually unchecked to opt out of email updates. TypePad offers bloggers three membership plans to choose from. The first is the Plus plan which costs under $10 per month and includes access to pre-made templates, personal support and the ability to map the user’s domain. The Unlimited plan costs around $15 per month and includes the ability to create unlimited blogs and fully customizable design features. The Premium account costs around $30 per month and includes priority level customer support. TypePad.com is a great tool for anyone who is serious about blogging, but needs an economical solution. The application offers many customization options so the user can build an eye-catching blog that meets their specifications.

• Choose from three economical subscription plans
• Select a template from a list of pre-made blog designs
• Customize your blog manually
• Add widgets from the TypePad gallery
• Blog from your mobile phone

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