Joost gives users an easy way to watch professional television programming, movies and music videos online. The application offers legal access to this type of media instantly. The visitor can browse by type (which includes shows, films and music) or search for specific media using the Joost search tool bar. Joost picks are also available as well as channels that feature themed collections of videos. The user can also generate their own viewing queue and give Joost a ‘like’ on Facebook. Most recent and most popular filters are also provided. The Joost website features a large video collection for users to watch television shows, music videos, movies and trailers. The site also features interview clips and other supplementary media to go along with each title, actor, artist or show. Joost also sports certain unique built-in applications that include an IM client, a channel-based chat room and RSS-based news ticker. In addition to these widgets, the application also enables its users to rate the shows or videos broadcasted or distributed through this network. Joost is considered as an amazing and effective way for the advertisers to reach their targeted audience globally. Thus, Joost is not only confined to the service of internet videos, but is also believed to be the next generation TV for the viewers, advertisers as well as content owners. Till date, Joost hosts approximately 160-hours of professional-grade videos that are provided by around 100 content providers all across the world. On May 5, 2007, Joost was launched by the founders of Skype and Kazaa, namely Niklas Zennstrom and Janus Friis. This application was started with the idea of changing the web world into a platform for the global television distribution. Joost started as a downloadable P2P video sharing client but went completely web based since December 2008. Joost was sold to the Adconion Media Group in November 2009. There are many places to watch movies, videos and music clips on the internet. Joost provides an easy to use way to do so legally. Naturally there are some limitations. Most new release films posted on the site are only available as trailers. However, overall Joost provides users with a clean, easy to navigate environment to discover professionally produced video clips. The Joost website invites users with a very neat design that does not lack in personality. Some of the lesser known movie viewing websites tend to be less organized. Joost, on the other hand, gives users a stylish design and large buttons to select each type of video they want to watch. The site uses a gleaming blue and white color scheme. There are advertisements sprinkled throughout, however they are generally relevant and do not intrude on the user’s overall experience. Visitors to the Joost website can begin searching for videos as soon as they arrive. Those who like the site and plan to return should consider signing up for a Joost membership. This can be done by clicking the white “Sign Up” button in the upper, right hand corner of the website. A pop up box appears asking the user for a valid email address. After providing that, the rest of the form suddenly appears in the bottom part of the box. The form asks for a first and last name, password, gender, zip code and date of birth. The price of Joost could be a reason many users return to it for professional video watching. The website is available to anyone for free. There are no subscription fees or other charges associated with watching clips on Joost. Of course the site lets advertisements mingle with its visitors, but these stay in the background to avoid becoming a hindrance as the user navigates the site. Joost could be interesting for anyone who likes to watch videos online. The free access makes it an appealing option for repeat visitors. There are also no legal concerns and the site is very neatly laid out with a fun, entertaining design.

• Browse through shows, films and music video clips
• Create their own Joost video queue
• See popular and recently added videos
• Explore videos by genre
• Watch movie trailers and interviews

http://www.joost.com/